Use precise geolocation data. Actively scan device characteristics for identification. Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development.
These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work.
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then these services may not function properly.
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not be able to monitor our performance.
Cookies, device or similar online identifiers (e.g. login-based identifiers, randomly assigned identifiers, network based identifiers) together with other information (e.g. browser type and information, language, screen size, supported technologies etc.) can be stored or read on your device to recognise it each time it connects to an app or to a website, for one or several of the purposes presented here.
Advertising presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type or which content you are (or have been) interacting with (for example, to limit the number of times an ad is presented to you).
Information about your activity on this service (such as forms you submit, content you look at) can be stored and combined with other information about you (for example, information from your previous activity on this service and other websites or apps) or similar users. This is then used to build or improve a profile about you (that might include possible interests and personal aspects). Your profile can be used (also later) to present advertising that appears more relevant based on your possible interests by this and other entities.
Advertising presented to you on this service can be based on your advertising profiles, which can reflect your activity on this service or other websites or apps (like the forms you submit, content you look at), possible interests and personal aspects.
Information about your activity on this service (for instance, forms you submit, non-advertising content you look at) can be stored and combined with other information about you (such as your previous activity on this service or other websites or apps) or similar users. This is then used to build or improve a profile about you (which might for example include possible interests and personal aspects). Your profile can be used (also later) to present content that appears more relevant based on your possible interests, such as by adapting the order in which content is shown to you, so that it is even easier for you to find content that matches your interests.
Content presented to you on this service can be based on your content personalisation profiles, which can reflect your activity on this or other services (for instance, the forms you submit, content you look at), possible interests and personal aspects. This can for example be used to adapt the order in which content is shown to you, so that it is even easier for you to find (non-advertising) content that matches your interests.
Information regarding which advertising is presented to you and how you interact with it can be used to determine how well an advert has worked for you or other users and whether the goals of the advertising were reached. For instance, whether you saw an ad, whether you clicked on it, whether it led you to buy a product or visit a website, etc. This is very helpful to understand the relevance of advertising campaigns.
Information regarding which content is presented to you and how you interact with it can be used to determine whether the (non-advertising) content e.g. reached its intended audience and matched your interests. For instance, whether you read an article, watch a video, listen to a podcast or look at a product description, how long you spent on this service and the web pages you visit etc. This is very helpful to understand the relevance of (non-advertising) content that is shown to you.
Reports can be generated based on the combination of data sets (like user profiles, statistics, market research, analytics data) regarding your interactions and those of other users with advertising or (non-advertising) content to identify common characteristics (for instance, to determine which target audiences are more receptive to an ad campaign or to certain contents).
Information about your activity on this service, such as your interaction with ads or content, can be very helpful to improve products and services and to build new products and services based on user interactions, the type of audience, etc. This specific purpose does not include the development or improvement of user profiles and identifiers.
Content presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type, or which content you are (or have been) interacting with (for example, to limit the number of times a video or an article is presented to you).
With your acceptance, your precise location (within a radius of less than 500 metres) may be used in support of the purposes explained in this notice.
With your acceptance, certain characteristics specific to your device might be requested and used to distinguish it from other devices (such as the installed fonts or plugins, the resolution of your screen) in support of the purposes explained in this notice.
Your data can be used to monitor for and prevent unusual and possibly fraudulent activity (for example, regarding advertising, ad clicks by bots), and ensure systems and processes work properly and securely. It can also be used to correct any problems you, the publisher or the advertiser may encounter in the delivery of content and ads and in your interaction with them.
Certain information (like an IP address or device capabilities) is used to ensure the technical compatibility of the content or advertising, and to facilitate the transmission of the content or ad to your device.
Information about your activity on this service may be matched and combined with other information relating to you and originating from various sources (for instance your activity on a separate online service, your use of a loyalty card in-store, or your answers to a survey), in support of the purposes explained in this notice.
In support of the purposes explained in this notice, your device might be considered as likely linked to other devices that belong to you or your household (for instance because you are logged in to the same service on both your phone and your computer, or because you may use the same Internet connection on both devices).
Your device might be distinguished from other devices based on information it automatically sends when accessing the Internet (for instance, the IP address of your Internet connection or the type of browser you are using) in support of the purposes exposed in this notice.
The choices you make regarding the purposes and entities listed in this notice are saved and made available to those entities in the form of digital signals (such as a string of characters). This is necessary in order to enable both this service and those entities to respect such choices.
Kyran Bracken: 'Stuart Lancaster's going to need support'
AFTER MAKING HIS last competitive appearance for England in the semi-final of the 2003 World Cup, Kyran Bracken sidestepped the lethargy and confusion that plagues newly-retired athletes and segued effortlessly – glided, even – into life as a public speaker, restauranteur, coach and purveyor of ice-based entertainment.
He may have reached his broadest audience as the winner of 2007′s Dancing on Ice, but it’s Bracken’s decade as an international scrum-half that continues to define his worldview.
The Score met the 37-year-old in the bar of Dublin’s Shelbourne Hotel and found him a willing sparring partner on everything from Stuart Lancaster’s recent appointment to the Irish culture of interfering at the breakdown.
I’ve been dying to ask this…
Let me guess – ice skating?
No, your name. Where did the k-y come from? It’s not the most Irish spelling. [Bracken's the son of an Irish women's hockey international]
Oh, I think it’s Scottish. It was a question mark at my baptism, but I don’t know where they got it. I think it originated in Scotland. I’ve only met one person with the same spelling.
I even met one guy who had done that and tattooed the name on his arm… England beat the All Blacks, he liked the name and his kid was born that week. He got this massive tattoo right down his arm. It was a bit weird.
You’re keeping up with developments in the England set-up, I take it. Do you have a view on Stuart Lancaster’s appointment?
I think it would have been tough to have someone else come in after the success of the Six Nations, but I have reservations. Stuart Lancaster’s going to need support. They had the right combination with Farrell. Sometimes a team is bigger than an individual.
Would England have had the same success if Andy Farrell and Graham Rowntree weren’t there? (skeptically) I don’t know…
There’s talk of an approach for Farrell being made some time over the coming days.
Well unfortunately, rugby football unions don’t usually act very well in these situations, do they? In fact, I’ve heard – well, the statement from Saracens was – that they’ve yet to hear anything, which seems extremely odd.
To broker a deal in a day? That’s seems bit disappointing to me.
I think Stuart Lancaster has his head screwed on, says the right things to the press; the player’s like him. The test will come when the chips are down against one of the top-three teams in the world. Clive (Woodward) had a lot of setbacks and losses and didn’t have a great record as a coach before he got the job. Arguably, Stuart’s in a similar position now.
[caption id="attachment_402023" align="alignnone" width="630" caption="Bracken slips a tackle during the 2002 Six Nations. "]
[/caption]
I spoke to Ben Kay last year, a few weeks before the World Cup, and he was really positive about Martin Johnson and England’s World Cup prospects. How did a situation that looked so encouraging go that badly wrong?
The thing with Martin Johnson is this: I think he would have made a great manager – I mean, he won the Six Nations! He was brilliant leader on the rugby pitch – but the kids they have today make the squad a very different animal from what it was when we were playing. They’re straight out of school and into the squad; rugby’s their first job. I trained as a solicitor; I had professional experience before becoming a rugby player.
I think Lancaster would rather England lost than people fail to respect the shirt again. It’s a belief he’s managed to transfer to the players, and I’m not sure it’s something people understood under Martin Johnson.
It’s too early for definitive answers, but were you pleased by what you saw from England during the Six Nations?
I was surprised with some of the selections and wasn’t that impressed with the games against Scotland and Italy, but suddenly, they started to play really well in the last three games…
That’s very complimentary of you.
Well, you were destroyed because of the scrum…
England did so well when I was around – playing Ireland, Scotland, Wales, whomever – because we beat you up front. They say forwards decide who wins and backs by how much; well, we were always going to run over your pack. We had giants.
That changed after 2003. You had these young guys come in – the Borthwicks and the like – and the culture changed. Suddenly, you had parity at the scrum – in fact, we were often not quite as good. Once you had that, England really struggled.
Now they’ve got a good lineout, a good set piece, I think their results will improve. That’s the problem Ireland has at the moment. Probably the most important position on the pitch at the moment is tighthead prop and your provinces have non-nationals playing there at the moment. I know you want to compete in Europe, but it’s scary.
You’re currently a mentor to Ben Youngs and Danny Care; what kind of values or skills are you looking to encourage in them. I mean, what makes a top-tier scrum-half?
The main thing we work on is improving their skill bases. I was always a big fan of players like Rob Howley, who had a massive skill base. I’d compare Youngs and Care to a player like Joost van der Westhuizen or Pienaar at Ulster, who can play just about anywhere.
We’d never do that.
Yeah, right! You guys would be offside all day long.
… [continues] they need to be able to cope with the pressure. That’s where the issue lies at the moment; English scrum-halves can’t do that.
So, how did you go about imposing yourself at international level. What was the dynamic like between you and your partners at half-back?
It’s funny, myself and Dawson had Jonny Wilkinson outside us a lot, and Jonny relied an awful lot on people inside and outside him.
I’ve heard that, yet he’s always portrayed as a leader on the field.
Sometimes, public perception is very different from reality. You have to understand the people he had talking to him – like Will Greenwood, a brilliant thinker with great timing, great understanding – coaxing him through the games. He also had Dawson – one of the biggest mouths in rugby.
He was brilliant, of course, but when it came to controlling games, he probably wasn’t as strong as people thought.
Kyran Bracken was speaking in his capacity as a brand ambassador for Viviscal Hair Loss Concealing Fibres
Column: Is there such a thing as Dublin derby overkill?
Confirmed: Stilyan Petrov diagnosed with leukemia
Arm break earns Clark 32-week ban
To embed this post, copy the code below on your site
Interview Ireland Jonny Wilkinson Kyran Bracken Rugby Rugby Union Rugby World Cup 2003 England Will Greenwood